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WordPress website builds
Create fully custom websites with complete control over structure, content and functionality.
PartnersAutomattic
Automattic
Open-source web platform and product ecosystem behind WordPress and WooCommerce, helping businesses build, manage and scale websites and content-driven experiences.
WHY WE USE AUTOMATTIC
Built around flexibility, ownership and long-term scalability
We use Automattic because it provides the foundation for building websites that are flexible, scalable and fully owned by the business.
Unlike closed platforms, the WordPress and WooCommerce ecosystem allows for complete control over how a website is structured, designed and extended. This makes it particularly valuable for businesses with more complex requirements or long-term growth plans.
From content-heavy websites to ecommerce stores and integrations, Automattic’s tools support a wide range of use cases without limiting how the platform can evolve.
For our clients, that means more control, fewer constraints and a website that can grow alongside the business rather than needing to be replaced.
WHAT AUTOMATTIC SUPPORTS
More control. Greater flexibility. Scalable web platforms.
We use Automattic’s ecosystem to build and manage websites that support both performance and long-term development.
02
WooCommerce ecommerce
Build flexible online stores that can be tailored around products, workflows and integrations.
03
Content management
Manage blogs, landing pages and site content efficiently, supporting SEO and ongoing updates.
04
Platform integrations
Connect websites with CRM systems, marketing tools and third-party platforms.
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Performance and optimisation
Ensure websites are fast, secure and optimised for both users and search engines.
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Scalable architecture
Build sites that can grow over time without needing to be rebuilt as requirements change.
STRATEGIC FIT
Best used as the foundation for flexible, content-driven websites
Automattic’s platform is most effective when used as the core layer for websites that need flexibility, scalability and long-term control.
While simpler platforms may work for basic use cases, they often create limitations as businesses grow, particularly when content, integrations or custom functionality become more important.
We use WordPress and WooCommerce as a central system that supports content, ecommerce and marketing activity in one place.
In this role, it becomes the backbone of digital performance rather than just a website platform.
Website
Build structured platforms that support both content and conversion.
Paid media
Drive traffic into landing pages and journeys tailored for performance.
Analytics
Track user behaviour and performance across a fully controlled environment.
Retention
Support ongoing engagement through content, UX and integrated marketing tools.
WHY DANCING BADGER
Web platforms built for flexibility, performance and growth
We don’t just build WordPress or WooCommerce sites — we design systems that are built to perform and adapt over time. The strength of Automattic’s ecosystem comes from its flexibility, but without the right structure it can quickly become complex. The difference comes from how the platform is planned, implemented and managed.
Built to evolve.
We architect WordPress and WooCommerce platforms around your business requirements, ensuring flexibility, scalability and long-term performance.
Commercial planning
We align your website structure with your products, services and business goals.
Clean implementation
We build scalable, maintainable WordPress and WooCommerce setups.
UX and conversion focus
We design journeys that guide users toward action, whether that is enquiry or purchase.
Ongoing optimisation
We continuously refine performance based on real user behaviour and data insights.