Find, convert and grow
Digital Marketing Services
Search, social, paid media, content, email and audience strategy brought together by commercial insight.
Web, search, social, data & design working in sync
A straight-talking web design, development and digital marketing agency. No fluff — just sharper strategy, smarter digital experiences and real, measurable results.
Core services
Sharp strategy, considered design and data-informed execution — working together so every channel performs harder.
Find, convert and grow
Search, social, paid media, content, email and audience strategy brought together by commercial insight.
Design, build and improve
Contemporary websites, e-commerce stores, integrations, hosting, maintenance and CRO for ambitious brands.
Plan, measure and scale
Commercial planning, market insight and performance data brought together, so every decision is backed by evidence rather than guesswork.
How we work
We start with research and data signals to understand your market and audience, then develop a tailored strategy drawing on our core services. From there, we move into build and implementation — and once live, we measure performance and continuously improve.
We audit search, analytics, audience behaviour, conversion barriers and creative performance to find where growth is hiding.
Web, content, campaigns, integrations and design assets are shaped around a clear commercial strategy.
DB Analytics and performance reporting turn activity into decisions, experiments and accountable improvements.
DB Analytics
Businesses don’t need more data. They need clearer answers. DB Analytics is our own reporting product — a customised, self-hosted build of the open-source platform Matomo — shaped around the questions clients actually ask: where sales and enquiries really come from, what changed, and what to do next.
It sits alongside Google Analytics rather than replacing it.
Matomo is the foundation — an established open-source analytics platform with strong privacy controls and far more say over how your first-party data is collected, structured and kept. We didn’t rebuild analytics. We shaped the implementation, the reporting and the client experience on top of it.
Your store is the strongest record of what actually sold, so ecommerce reporting is anchored to completed orders rather than tracked purchase events. Google Analytics is an analytics system — not your accounting system, and not your order database.
Reporting built around products, categories, order contribution and basket value — and the route from discovery through consideration, basket and checkout to purchase, so you can see exactly where intent drops out.
Marketing assessed against commercial outcomes rather than each platform’s own reported conversions — using evidence rather than a single platform’s attribution model, and read alongside promotions, stock, pricing and anything else that moved.
Good analytics shouldn’t just tell you what happened yesterday. It should help you decide what to do tomorrow. We start with the question, not the metric, and every report ends in a recommendation rather than a chart export.
Google Analytics stays where it is strong: Google Ads, event analysis and validation. DB Analytics becomes the consistent website and ecommerce view that the specialist platforms are read against.
Selected work
Browse examples of our work across sectors and services, from website builds and eCommerce to SEO, paid media and growth strategy. Each project highlights the type of clients we partner with, the challenges we help solve, and the measurable impact our work creates.
Our Partners
We work with search, ecommerce, analytics, marketing automation and platform partners to connect the right tools around each client. Hover to pause the scroll and reveal each partner in full colour.
Latest thinking
Segment news into Dancing Badger updates, industry thinking and case-study stories.