Sending emails isn’t enough. Effective email marketing campaigns combine strategy, content and automation to deliver the right message at the right time. We create campaigns designed to build relationships, increase engagement and drive results.

Campaign Strategy

Define your email marketing strategy, audience segments and goals to ensure every campaign has a clear purpose.

Audience Segmentation

Target the right people with personalised messaging based on behaviour, interests and customer lifecycle stages.

Email Design & Content

Engaging emails with strong subject lines, clear messaging and responsive layouts that work across devices.

Automated Workflows

Automated email marketing sequences including welcome journeys, onboarding and re-engagement campaigns..

Conversion Tracking

Track opens, clicks and conversions to understand performance and improve results

Performance Optimisation

Ongoing testing and refinement to improve engagement, reduce drop-off and increase return.

Tools of the trade

The technology behind better campaigns.

A modern email marketing stack supporting automation, campaign delivery, segmentation and performance tracking. Hover to pause and explore each platform.

Example case studies

Selected email marketing work.

Campaigns designed to increase engagement, nurture audiences and deliver measurable results.

B2B +19% YOY Sales Growth

AWB

B2C +312% ROI Increase YOY

English Roses

B2C +1,055.1% Conversion Value YOY Growth

Bonsai Direct

Our process

Better targeting, stronger campaigns and consistent performance.

We combine strategy, automation and optimisation to create email campaigns that engage your audience and deliver results.

Discover

Understand your audience, data and current email marketing performance.

Plan

Build a campaign strategy, segmentation and content approach aligned with your goals.

Create

Develop email content, subject lines and designs tailored to your audience.

Automate

Set up automated workflows that deliver timely, relevant messages without manual effort.

Measure

Track performance, refine campaigns and improve results over time.

Email marketing team

Specialists across email marketing, content and data.

A combination of strategy, creative and performance insight, helping your campaigns connect with your audience and drive results.

Matt Chetter

PPC and Paid Social Specialist

Matt Chetter

PPC and Paid Social Specialist

With more than 10 years of digital experience, Matt develops commercially focused digital strategies across Google Ads, PPC, paid and organic social, ecommerce, CRO, email and content. Working directly with clients, he combines campaign management with strategic advice, budget planning and ongoing optimisation to…

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Ash Khagram

Paid Ads, Email and Social Media Specialist

Ash Khagram

Paid Ads, Email and Social Media Specialist

Ash delivers paid advertising, email marketing and social media campaigns across a wide range of client sectors. His technical background and commercial mindset help him develop practical, results-focused marketing strategies that support business growth and customer engagement.

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Mark Tubbs

SEO, Content and PPC Strategist

Mark Tubbs

SEO, Content and PPC Strategist

Mark combines more than 25 years of copywriting, SEO and project management experience to create data-driven digital marketing campaigns. Google-certified in Ads and Analytics, he specialises in content strategy, search performance and paid advertising that supports long-term business growth.

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FAQs

Questions about email marketing

Clear answers to common questions about campaigns, automation and performance.

What is email marketing?+

Email marketing involves sending targeted messages to your audience to build relationships, promote products and drive conversions.

What types of emails can you create?+

We create newsletters, promotional campaigns, automated workflows and lifecycle email journeys.

What is automated email marketing?+

Automated email marketing uses workflows to send emails based on triggers such as sign-ups, purchases or user behaviour.

How do you measure success?+

We track open rates, click-through rates and conversions to understand campaign performance.

Can you improve existing campaigns?+

Yes. We review and optimise existing email campaigns to improve engagement and results.